JWT
JWT Planning Tools / JWT Corporate Headquarters
Following the launch of Worldmade in 2011, these Tools were put together by the Planning Council for anyone at JWT involved with the creation of strategy and ideas. To quote Stephen King the Tools are “a collection of aids and guidelines for thinking and inventing.” Some are templates, some help the Planning process and others provide quick reference or inspiration.
In 2012 we produced a website to house these Tools and added six new ones dedicated to the creation of digital strategy. The website can be accessed by everyone at JWT and the Tools can be rated, shared and commented upon.