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Matt helps lead JWT Atlanta’s creative for FEMA, Transamerica, SCANA Energy, Jiffy Lube and the U.S. Virgin Islands. He began his career as a high school English teacher in Alaska and Missouri before he joined McCann Erickson as a copywriter on Gillette, Nikon, Mobil 1, Kohl’s and Dentyne Ice. He then led creative for an Ortho-MacNeil Neurologics pharmaceutical brand. On joining JWT, Matt co-created the “For Us All” PSA for the United States Marine Corps. He also spent more than a year shaping and creating the relaunch of the long-dormant Transamerica brand. Matt graduated from the University of Missouri-St. Louis.
Associate Creative Director Creative Creative Director FEMA Genne Jiffy Lube JWT Atlanta Matt SCANA Energy Transamerica US Virgin Islands
JWT Atlanta
United States
We’re a dynamically structured unit of JWT, 300+ people strong, based in Atlanta with offices in Dallas and Houston. Along with strategic and creative development, we also provide...
3630 Peachtree Road NE, Suite 1200 Atlanta United States
+1 404 365 7300
JWT Atlanta - WALTER
WALTER / JWT Atlanta
What if, instead of agencies pitching for new business, businesses pitched for a new agency?
Introducing WALTER. The start-up agency for start-ups. WALTER was created to invent...
Travis Manion Foundation - 9-11 Heroes Run
5K for the 9K / JWT Atlanta
Run. Volunteer. Donate. Cheer. Most of all Honor.
JWT Atlanta helped the Travis Manion Foundation promote participation in their annual 9/11 Heroes Run with a campaign that asks...
Virtual Race Bib Facebook App / JWT Atlanta
JWT is making it easy for people to support the Travis Manion Foundation 9-11 Heroes Run, without even breaking a sweat. If you can't make it to one of the 29 event locations nationwide...
Shell
V-Power / JWT Atlanta
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Marine Corps Scholarship Foundation
Leaving Home / JWT Atlanta
The Marine Corps Scholarship Foundation's commercial Leaving Home debuted in Times Square earlier this year. In conjunction with the launch, the team created a big street team push...
United States Marine Corps - USMC
Marines.com / JWT Atlanta
In 2012, The United States Marine Corps (USMC) launched the redesigned Marines.com to educate, inspire and motivate the millennial generation through a more personalized and dynamic...
Jiffy Lube
Leave Worry Behind / JWT Atlanta
Undertaking the daunting market challenges facing Jiffy Lube service centers, JWT Atlanta’s planning team conducted extensive research to identify a new positioning that would...
Mobile App / JWT Atlanta
We helped Jiffy Lube, the leader in the quick lube industry, develop and launch their first ever Smartphone application. Available for the iPhone and the Android, this application...
Anxiety Crusher / JWT Atlanta
To help users leave vehicle maintenance worries behind, JWT Atlanta created the Jiffy Lube Anxiety Crusher. A rip-roaring monster truck game of epic proportions. Utilizing Bing's...
Junior Rank & United States Marine Corps - Junior Rank & USMC
The Warrior Within / JWT Atlanta
To increase participation within the Marine Corps sponsored Junior Rank Diamond Flight football camps, JWT Atlanta created a series of ads playing up the emotionally charged and...
SCANA Energy - SCANA
Affairs of the Flame / JWT Atlanta
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United States Marine Corps
Toward the Sounds of Chaos / JWT Atlanta
The Marine Corps’ newest recruitment campaign, Toward the Sounds of Chaos, is a fully integrated advertising campaign aimed at raising awareness among millennial youth. Launched...
USMC Brand Research / JWT Atlanta
How the US Marines Brought Rambo and Bono Together Through Research (and Why)
No one imagines a return of the draft but, the truth is that the all-volunteer force, (the “legal name”...
TriWest
Sacrifices / JWT Atlanta
TriWest, a major healthcare provider to families in the Military, wanted to send a special thank you not just to the men and women overseas, but also to the countless others back home...
Highly Trained - "Balloon" / JWT Atlanta
